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Post by account_disabled on Oct 21, 2023 8:43:00 GMT
The popularity of this communication is emphasized by the relatively low costs in relation to the effectiveness of activities compared to other communication channels. Additionally, it has a high degree of reaching and opening the message (even at the level of 40-50% ), may be characterized by personalized content, which will be an additional advantage affecting customer loyalty and engagement. Also offers the possibility of conducting accurate statistics and optimizing campaigns. Email marketing – how to start implementing a campaign? In order to effectively use most of the phone number list possibilities of this type of marketing activities, it is worth familiarizing yourself with the key principles that will help increase the effectiveness of your tasks. Read also: How to build a newslet strategy. Choosing the right tool Running email marketing campaigns will be much easier and more effective with the help of the right marketing automation tool. Then, creating e-mail templates with the possibility of quick editing, preparing appropriate segments for sending individual scenarios , and analyzing data after sending will be much more effective. Why is it worth using a marketing automation platform for e-mail marketing? Because it is possible to use in-depth analytics based on behavioral and transactional data, which will help to precisely target campaigns.
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