Post by account_disabled on Mar 9, 2024 3:29:10 GMT
There is no pretense of bothering great scholars of language such as Propp, Eco or Barthes, but there is no doubt that, to understand how to create effective stories, one must know their architecture, their framework. And, even before this, the objective is to understand what you want to create through storytelling: what type of corporate identity do you want to bring out, with what symbols and references do you want to involve and excite your audience, what tools do you consider most effective for obtaining results? hope. Starting from the classic definition schemes of the narrative model we can say that all stories must (or at least should) have a development which, from a starting situation, leads the There is no pretense of bothering great scholars of language such as Propp, Eco or Barthes, but there is no doubt that, to understand how to create effective stories, one must know their architecture, their framework.
Even before this, the objective is to understand what you want to Denmark Telegram Number Data create through storytelling: what type of corporate identity do you want to bring out, with what symbols and references do you want to involve and excite your audience, what tools do you consider most effective for obtaining results? hope. Starting from the classic definition schemes of the narrative model we can say that all stories must (or at least should) have a development which, from a starting situation, leads the reader to recognize the existence of a problem to solve or a challenge to overcome , with a character – the protagonist/hero – who works to overcome them in the name of the set of values he embodies; the culminating moment of the story resolves, positively or negatively, this tension and from this process the reader can draw a moral.
Translated into marketing terms, you can interpret this path by imagining that your brand is the protagonist, trying to resolve, thanks to what it is able to offer, an adverse situation determined by the presence of a real problem, also arousing an emotion such as to make the reader's thoughts adhere to the company's vision. reader to recognize the existence of a problem to solve or a challenge to overcome , with a character – the protagonist/hero – who works to overcome them in the name of the set of values he embodies; the culminating moment of the story resolves, positively or negatively, this tension and from this process the reader can draw a moral. Translated into marketing terms, you can interpret this path by imagining that your brand is the protagonist, trying to resolve, thanks to what it is able to offer, an adverse situation determined by the presence of a real problem, also arousing an emotion such as to make the reader's thoughts adhere to the company's vision.
Even before this, the objective is to understand what you want to Denmark Telegram Number Data create through storytelling: what type of corporate identity do you want to bring out, with what symbols and references do you want to involve and excite your audience, what tools do you consider most effective for obtaining results? hope. Starting from the classic definition schemes of the narrative model we can say that all stories must (or at least should) have a development which, from a starting situation, leads the reader to recognize the existence of a problem to solve or a challenge to overcome , with a character – the protagonist/hero – who works to overcome them in the name of the set of values he embodies; the culminating moment of the story resolves, positively or negatively, this tension and from this process the reader can draw a moral.
Translated into marketing terms, you can interpret this path by imagining that your brand is the protagonist, trying to resolve, thanks to what it is able to offer, an adverse situation determined by the presence of a real problem, also arousing an emotion such as to make the reader's thoughts adhere to the company's vision. reader to recognize the existence of a problem to solve or a challenge to overcome , with a character – the protagonist/hero – who works to overcome them in the name of the set of values he embodies; the culminating moment of the story resolves, positively or negatively, this tension and from this process the reader can draw a moral. Translated into marketing terms, you can interpret this path by imagining that your brand is the protagonist, trying to resolve, thanks to what it is able to offer, an adverse situation determined by the presence of a real problem, also arousing an emotion such as to make the reader's thoughts adhere to the company's vision.